Post by akabborakabbor on Feb 28, 2024 6:50:01 GMT
The Facebook algorithm loves the use and use of personalized and well-structured video. It gets them better results in terms of engagement and tends to bring them higher and higher in the news feed compared to more canonical content. So why not also use them for lead generation? Social media is becoming a means to get warm contacts. Let's exploit them! Let's discover some tricks for creating a video designed for lead generation using Facebook sponsorship techniques . Read also, everything you need to know about Digital Marketing: from the definition, to the tools, to the marketing strategies A single message Propose a unique message created using the right motivational lever. The video must be short, generally it must not exceed a minute, but even better if it is 30 seconds, and must convey a single and complete piece of information, correlated and coordinated with any other messages disseminated through other media.
Show your face One mistake you can make is creating a clip that doesn't have a physical person present. A personalized lead generation-oriented video that does not show the speaker tends to perform over 80% less than those where a speaker is shown addressing the viewer directly. Shots The shot must create intimacy, it must make the interlocutor feel as if he were having a private conversation with an expert, for Chinese Student Phone Number List this reason it is advisable to take a close-up or at least tighten the frame on the face. Talk about numbers There is nothing worse than watching a video talking about 'fluff'. Always try to provide numbers, evidence, statistics that support your story, only in this way can you push the user to click on the CTA. Sponsored with Facebook Ads Facebook allows you to make Ads through timely and effective targeting, but you surely already know this.
What you perhaps don't know is that you can use the customer files you already have to create a perfectly targeted audience or even make lookalikes to find a new but extremely similar audience. In this way your video will be viewed by many perfectly profiled users. Facebook, as we know, also grants extreme flexibility in terms of economic investments . Lead generation with one (or more) personalized videos on Facebook, thanks also to Facebook sponsorships, is becoming an effective tool for obtaining fresh and above all economical leads. Why miss this opportunity?
Show your face One mistake you can make is creating a clip that doesn't have a physical person present. A personalized lead generation-oriented video that does not show the speaker tends to perform over 80% less than those where a speaker is shown addressing the viewer directly. Shots The shot must create intimacy, it must make the interlocutor feel as if he were having a private conversation with an expert, for Chinese Student Phone Number List this reason it is advisable to take a close-up or at least tighten the frame on the face. Talk about numbers There is nothing worse than watching a video talking about 'fluff'. Always try to provide numbers, evidence, statistics that support your story, only in this way can you push the user to click on the CTA. Sponsored with Facebook Ads Facebook allows you to make Ads through timely and effective targeting, but you surely already know this.
What you perhaps don't know is that you can use the customer files you already have to create a perfectly targeted audience or even make lookalikes to find a new but extremely similar audience. In this way your video will be viewed by many perfectly profiled users. Facebook, as we know, also grants extreme flexibility in terms of economic investments . Lead generation with one (or more) personalized videos on Facebook, thanks also to Facebook sponsorships, is becoming an effective tool for obtaining fresh and above all economical leads. Why miss this opportunity?